| Thursday, 02 October 2008 |
| SEO - Essential Steps for a great start. |
The standard steps that I follow when performing SEO on a site are roughly as follows:
- Theme Determination
- Use Keyword analysis based on business model
- Perform Competitor Keyword Analysis
- Keyword determination using DKS (Dartboard Keyword Strategy)
- On-Page Optimization Techniques
- Home Page Optimization
- HTML Tags Optimization
- Title Tag Optimization Based on Keywords Selection
- Meta Description Tag Optimization- Based on Keyword Selection
- Header Tags Optimization-Based on Keyword Selection
- Alt Tag Optimization
- Existing Site Text Optimization
- Existing Site Images Optimization
- Site Map & 404 Error Page Optimization
- Website Design and Structure/Information Flow
- Directory Structure (Information Flow)
- Internal Navigation Optimization - e.g. Links within your own site.
- Blog(s) / News on Services
- Off-Page Optimization Techniques
- Directory Submission
- Blog Article Submission
- Web Forums Participation
- Social Media Activities - DIGG, Delicious etc.
- Link Building
- Step Monitoring All of above efforts and their Result
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